I have lots of dreams… personal growth milestones, work goals, hopes for my children, my friends, my community, my world.
Not every dream comes true, but they come true more often if I have given my best effort to make the dream a reality.
We enjoy visiting local coffee shops whenever we travel. We met Dazbog Coffee Co. in Denver, Colorado, and I love the history behind the dream they made come true. Certain elements of their story helped make their dream a reality…
Vision – Leonid and Anatoly Yuffa had a dream. They envisioned a better life – freedom, democracy, opportunity – a new way. On a cold, quiet evening in Russia they were pensive, reflective, talking together… and a dream was born. I am often too busy to slow down and think, but new creative visions don’t come to my mind when I am running from one thing to another. I need to take time to think, process, and dream…
Do you take time to discover your dreams?
Values – Successful organizations, families, and people know their key values; they carry them around or post them on the wall as a constant reminder. The Yuffa family chose to combine old world heritage and tradition with new technology. They committed to a quality, rich cup of coffee, and these values permeate all that they do. Sometimes desperation to make something happen tempts me to drop my standards or set aside my values, but that will only detour my dream. Consistent values are the bedrock and the decision filter for any new venture.
Do you know and live by your values?
Unique style – Red, black and yellow details are on everything: coffee cups, bags of beans, clothing line, and posters on the wall. They name their coffee blends based on the history and character of their homeland. When you walk into a Dazbog café, the Russian influence is obvious. I am often guilty of trying to live someone’s dream rather than my own – trying to look like, act like or produce like another. That’s not a good strategy (!), so I am learning to live comfortably in my own skin… and pursue my unique dreams.
Are you comfortable with your unique style?
Celebration – Turning dreams into reality requires hard work, perseverance, focus, wise choices, the right people, …and God’s blessing! When I go after a vision, I can focus so much on achieving the dream that I forget to celebrate the steps along the way. The Dazbog way “celebrates life itself in each and every cup”. From their profits they give back to community projects to help make the world a better place. I want to remember to celebrate progress and process and not just a finished product. I have a sense there will be many more realized dreams that way.
How do you celebrate on the way to your dream?